Examine current SEO best practices to increase brand awareness, web visibility, web traffic, organic rankings and domain authority.
Understand how SEO works, why some pages rank highly and what to do to move the needle. This will provide the non-technical Internet user with behind
the scenes look at how websites differentiate themselves in a highly competitive world.
Scott Pierson is an SEO Consultant, speaker, blogger, trainer and adviser on the subject of search engine optimization. As a long-time speaker,
Scott offers Beginner, Intermediate and Advanced level workshops on Local SEO, Organic SEO and Google Adwords Advertising. He helps companies
develop an SEO strategy and a plan that maximizes rankings on critical keywords. Scott works with businesses large and small, start-ups and non-profit
organizations and provides both training and hands-on expertise in on-page optimization, content strategies, link-building and white hat
best-practices to improve search engine organic rankings.